Via sabq.org: media consultant: the strategy of "health" paid to "Corona" of the event to the crisis. Excerpt from a Google translation:
Riyadh: called consultant in media planning and development, the Ministry of Health to a radical change in the strategy of the media, which has contributed - as described - in Jump for "Corona" of the level of the event to the crisis, which was repeated in the incident, "Riham" and "dengue and" Rift ", and matched in parallel Jump psychological state of anticipation of the event to the state of fear and panic.
In detail, said Dr Sultan al-Hamzi: "slowdown and hesitation or delay and secrecy intentionally accompanying media for any event by the concerned party gives the rumor a fertile environment limit its transformation into an indicator of the fact; which makes public awareness permeated the information is inaccurate, and become prohibitive to accept information sincere anyway issuance of the source, which is what happened in the crisis of Corona."
He said in an exclusive statement to "above" the decision to entrust the Minister of Labour tasks and Minister of Health, "a valuable opportunity to push for the introduction of a new information strategy given that the public will deal with this change the mentality of an open - in the short term - based on the anticipation of the changes that will accompany the ministry on levels of deal procedural with the virus, and media strategy."
He added: "That strategy must come to terms first with the public, and build bridges of trust with him, not to ignore the years of events that have been associated with consciousness, especially as it is dispatched with each new event, and do not take the intelligence of the recipient and consciousness, the great under the communications revolution."
At least the Saudis are talking publicly about improved health communications. That's an advance in itself.